Home Builders Institute (HBI) sought a vendor to help them launch an innovative learning program to build thinking skills and entrepreneurial spirit in young home builders. During the research phase of the project, MYNDDSET and HBI identified a lack of young home builder influencers inspiring others to enter the field.

MYNDDSET’s team developed the Influencer Program, including outreach efforts to experienced influencers, the curriculum, sign up procedures, and provided resources for branding and logo development to participants. The end product included a live training program currently being expanded to include a video learning series for an ongoing pilot project. The program will evolve into a product offering expanding HBI’s catalog.